News May, 2010  As seen on Global TV's Morning News UNIQUE, SAFETY AND SOCIALLY CONSCIOUS SPONSORSHIP OPPORTUNITY! The Fact is:  Safety Certified Pedestrian Reflectors can save Children's lives. BC Entrepreneur Annsofie Haglund is now launching a campaign to get this CE safety certified product into Elementary Schools across BC and the rest of Canada. Corporate Sponsors are needed to help the initiative succeed         Annsofie Haglund is not just a business owner; she is also the mother of a 2 year old child.  Haglund's company, C&W Distributors Canada/pedestrianreflectors.com, is hoping to raise the profile of the high quality reflectors because of a dedication and passion to help protect children and all other pedestrians and cyclists.  Haglund explains "This product is so inexpensive...yet so effective.  When worn at early dawn, dusk or in the dark, it gives the pedestrian "and" the motorist a chance to avoid disaster..." Her company also needs safety and socially conscious corporate sponsors to get on board in order for the Elementary School initiative to succeed. Haglund hopes to model her school campaign after the hugely successful Cats' Eyes for Kids program in the U.K.  With corporate support from the National Building Authority -  More than 11 million reflectors have been distributed to Primary aged children there in the past decade.  The incidence of child pedestrian injury and death has decreased by more than 59%. More info on the Cats' Eye Program click here: The CE certified and Safety Rated reflectors have the support of BC Children's Hospital Foundation, and Haglund is working to secure similar support from SickKids/SafeKids Canada.  For more information www.pedestrianreflectors.com or to book an interview, please contact R.A.M. Media & Publicity at 604-989-3807 or ram.media@hotmail.com